Corporate Video Production Services in Sydney

Online video marketing has come of age. Viewers are more likely than ever before to buy a product after watching a video. They have rapidly become a crucial way for people to satisfy their information and entertainment needs, which is why corporate video production is one marketing force you shouldn’t ignore. Here at Box Studios, we specialise in corporate video production for a range of business needs. Corporate video can be used as a means of communication for both internal and external messaging. Types and uses of corporate video production include:

Promotion
Staff training
Internal communications
Branding
Product demonstrations
Customer testimonials
Event filming
Conferences.

The Box Studios has over 10 years experience in the production industry and we offer high quality, end-to-end solutions from the initial concept all the way through to the final masterpiece. We only use state of the art technology, including ARRI and Red Cameras. We are a team of professionals from the music, film and television industries, which is why the projects we undertake are successful and of high quality. Our modern offices are based in Sydney and Los Angeles. Corporate video production is regularly commissioned for use by a company, organisation or corporation with an intended purpose in mind. Often, target audiences are specific, but that doesn’t mean corporate videos cannot be produced in the same style and with the same techniques as other popular media communications. If you want a quality corporate video that will engage viewers and clients, The Box Studios is the production company for you. We understand that online videos span every industry and market, which is why we are committed to what we do. More people than ever before are opting to watch videos rather than read text. Make sure your company isn’t left behind by selecting corporate video production today. Contact us now to find out more.

Can Product Videos Increase Conversion Rates?

If a picture is worth a thousand words, a product video could very well be worth a thousand sales. Considering that video now appears in 70% of the top 100 search results listings, and that viewers are anywhere from 64-85% more likely to buy after watching a product video – this is one marketing force you can’t afford to ignore. Here’s why:

Online video marketing has finally come of age. We no longer have to deal with a glut of sluggish connections, incompatible technologies or bland commercials begging for our business. These days, smart companies and innovative entrepreneurs are turning the online broadcast medium into a communications cornucopia: a two-way street of give-and-take.

How Well Does Online Video Convert?

The great thing about online video is that people vastly prefer watching over reading (just consider the last time you watched the news versus reading a newspaper!) It spans nearly every industry and demographic. Statistics show visitors were 144% more likely to purchase after seeing a product video than those who did not. Even car spare parts superstore Super Cheap Auto has found that including instructional and how-to videos both on its site and Facebook has led to some surprising findings. Visitors who watch video stay on the site twice as long and visit twice as many pages versus those who don’t see video. And, sharing those how-to tutorials on Facebook further increases the retailer’s reach.

Unique Uses of Video Marketing

Increasing conversions is about more than just sticking a your corporate video up on YouTube or your website. You have to think of a creative edge that helps improve the shopping or browsing experience. For example, corporate video production company FlipSeek has created a technology called Live Link Video where you can embed “hotspots” into a video to make certain parts clickable. Like the outfit that model’s wearing? Click it for a product page and to add it to your cart.